Best of the Breed: The Four Ps of Fund Manager Selection (2024)

Not all fund managers are built equal, just like not all markets are equal.

Best of the Breed: The Four Ps of Fund Manager Selection (1)

Investing is a complex process. Return generation can take many different forms across many different asset classes.

As to where they invest, stock pickers will typically focus on company valuations or companies that are likely to experience the strongest future growth, while bond managers will typically analyse interest rate risk, credit risk, coupon and maturity of instruments. Meanwhile, for the Seeking Alpha generation, a popular approach focuses on strategic asset allocation and fund manager selection as prescribed by the Yale University Endowment.

Besides having a robust asset allocation, fund manager selection is just as critical. It is all about picking the best of the breed of fund manager who can deliver a return that outperforms the market, matches a particular objective, and/or suits a particular role in the broader portfolio.

Not all fund managers are built equal, just like not all markets are equal. Alpha generation seems easier in some markets than others, as this may be due to market efficiency, number of participants, liquidity or level of alternative trading strategies in the market, such as algorithmic trading or high-frequency trading.

Following the Four Ps of Manager Selection

Generally, with fund manager selection, one should consider the 4 Ps: philosophy, process, people, and performance.

Philosophy

The philosophy of a manager may take different angles. A manager may focus on how they look at stocks or bonds, what their approach to valuation is, and/or when they invest. More broadly, it is important to consider what their holistic philosophy consists of in respect to capital preservation, willingness to take higher levels of risk for greater return, the manager’s stance on responsible investing and so on. Above all, coherence with your own philosophy for managing multi-asset portfolios is essential to ensure you are aligned.

Process

Process addresses how robust a manager’s strategy is and whether their investment processhas been tested. Ask yourself these four questions:

  • Can another manager come in and replicate their process to generate the same returns, should the key staff member be unavailable or no longer there?

  • Will there be a drift in the process if the market gets too volatile?

  • Is there a balance between qualitative and quantitative investment processes that is delivering returns?

  • What measures are in place to ensure the strategy can't be changed on a whim and will be adhered to?

People

The investment team broadly is also an important consideration. When reviewing options for fund managers, consider whether there is enough experience within the team. Ponder these three questions:

  • What is their track record?

  • How long have the team worked together?

  • What are the firm’s attrition rates?

  • Does the firm have a reputation for treating its employees well?

Performance

Performance helps tie the first three Ps together. It accounts for the length of the candidate’s track record, including whether that track record is proven, whether the fund has been managed through a time of volatility in the market, and how the fund has performed during that time. Consider:

  • Do the securities in the portfolio have high return correlations which are positively impacting the overall return of the portfolio?

  • Is the performance track record strong and over what market conditions have the strategy performed?

  • Is the strategy and track record able to be replicated in the forward market?

  • How has the manager performed against its peers and the market in general?

In conclusion

While not an exhaustive list, these four considerations are vital. They blend together to ensure you are thinking about how to drive value from an attractive risk-adjusted return portfolio. Reviewing candidates with these questions in mind will put the fund first, and help you lock in the best fund manager for the job.

This article was written by:

  • Ainsley Lee: an experienced investment manager specialising in multi asset portfolios, direct property portfolios and venture capital and;

  • Tong Hoe: who has over 30 years of wealth advisory and management experience in Singapore covering the South East Asia region.

Learn more about Aura Group’s Multi Asset Capabilities.

Important information

This information is for accredited, qualified, institutional, wholesale or sophisticated investors only and is provided by Aura Group and related entities and is only for information and general news purposes. It does not constitute an offer or invitation of any sort in any jurisdiction. Moreover, the information in this document will not affect Aura Group’s investment strategy for any funds in any way. The information and opinions in this document have been derived from or reached from sources believed in good faith to be reliable but have not been independently verified. Aura Group makes no guarantee, representation or warranty, express or implied, and accepts no responsibility or liability for the accuracy or completeness of this information. No reliance should be placed on any assumptions, forecasts, projections, estimates or prospects contained within this document. You should not construe any such information or any material, as legal, tax, investment, financial, or other advice. This information is intended for distribution only in those jurisdictions and to those persons where and to whom it may be lawfully distributed. All information is of a general nature and does not address the personal circ*mstances of any particular individual or entity. The views and opinions expressed in this material are those of the author as of the date indicated and any such views are subject to change at any time based upon market or other conditions. The information may contain certain statements deemed to be forward-looking statements, including statements that address results or developments that Aura expects or anticipates may occur in the future. Any such statements are not guarantees of any future performance and actual results or developments may differ materially from those projected in the forward-looking statements. This information is for the use of only those persons to whom it is given. If you are not the intended recipient, you must not disclose, redistribute or use the information in any way.

Aura Group subsidiaries issuing this information include Aura Group (Singapore) Pte Ltd (Registration No. 201537140R) which is regulated by the Monetary Authority of Singapore as a holder of a Capital Markets Services Licence, and Aura Capital Pty Ltd (ACN 143 700 887) Australian Financial Services Licence 366230 holder in Australia.

Best of the Breed: The Four Ps of Fund Manager Selection (2024)

FAQs

Best of the Breed: The Four Ps of Fund Manager Selection? ›

Avoiding the Pitfalls: Best Practices in Manager Research and Due Diligence: Disappointment with investment manager selection can be reduced by considering the tangible “4 P's” (people, process/philosophy, portfolios, and performance) and the intangible “4 P's” (passion, perspective, purpose, and progress).

What are the 4 P's of manager selection? ›

For managers who make it to this stage of the process, we focus on the four P's: people, philosophy, process, performance. We also add a fifth P, portfolio fit, which takes into account how the manager's strategy fits with the other managers and strategies across the rest of the relevant portfolio.

What are the 4 P's of mutual funds? ›

One such guiding framework is the 4 Ps—People, Philosophy, Process, and Predictability serving as a comprehensive guide in this regard. Let's delve into each of these aspects to help your investors make informed decisions: People: The individuals behind a fund house play a pivotal role in shaping its performance.

What are the 4ps of portfolio management? ›

These are People, Philosophy, Process, and Performance. When evaluating a wealth manager, these are the key areas to think about. The 4P's can be dissected further, but for the purpose of this introduction, we'll focus on these high-level categories.

What are the 4 P's of due diligence? ›

Four less tangible principles can also play a role in manager selection: passion, perspective, purpose, and progress. Among various other elements, Gridline's due diligence process focuses on these “four P's” to identify the best possible managers for our clients.

What are the four 4 levels of management? ›

The four most common types of managers are top-level managers, middle managers, first-line managers, and team leaders. These roles vary not only in their day-to-day responsibilities, but also in their broader function in the organization and the types of employees they manage.

What are the P's of management? ›

The 5 P's of management provide such a framework. The 5 Ps are: 1) Plan, 2) Process, 3) People, 4) Possessions, and 5) Profits. Planning is the key to the success of an organization.

Which of the 4 P's matters the most? ›

And even if you have people who want your product and a well-thought price point, consumers still need a place to purchase the product, whether online or in person. In this way, none of the four Ps of marketing can really be deemed the most important, as they are all crucial considerations in any marketing strategy.

What is the 4 fund strategy? ›

The Four Fund Combo is built on four index funds (or exchange-traded funds) that include the most basic U.S. equity asset classes: large-cap blend stocks (the S&P 500 SPX, +0.27%, in other words), large-cap value stocks, small-cap blend stocks, and small-cap value stocks.

What are the 4Ps of private equity? ›

Generally, with fund manager selection, one should consider the 4 Ps: philosophy, process, people, and performance.

Which of the following is the most powerful form of buying suggestion? ›

Word of mouth or WOM marketing is one of the most powerful tools brands can use to acquire new customers.

What are the four steps in the portfolio management process? ›

  • Step 1: Assess the Current Situation.
  • Step 2: Establish Investment Goals.
  • Step 3: Determine Asset Allocation.
  • Step 4: Select Investment Options.
  • Step 5: Measure and Rebalance.

What do the 4Ps stand for? ›

The four Ps are a “marketing mix” comprised of four key elements—product, price, place, and promotion—used when marketing a product or service. Typically, successful marketers and businesses consider the four Ps when creating marketing plans and strategies to effectively market to their target audience.

What are the 4 C's vs the 4Ps? ›

The marketing mix consists of four Ps (price, product, place, and promotion), four Cs (customer needs and wants, cost, convenience, and communication), and more. To get a better understanding of the marketing mix, we'll take a deeper dive into each of these areas to help you unlock the power behind it.

What are the 4 pillars of category management? ›

The 4 P's of category management are product, price, placement and promotion. The category manager will ensure that the right products are bought based on his/her analysis of the previous sales reports and current consumer trends.

What is the role of product in the marketing mix? ›

Product is the first P in the marketing mix and is defined as physical goods or services sold to make a profit for the business. The product is why marketing exists, and the best products are created to solve consumers' real-world problems.

Top Articles
Latest Posts
Article information

Author: Jeremiah Abshire

Last Updated:

Views: 5358

Rating: 4.3 / 5 (74 voted)

Reviews: 89% of readers found this page helpful

Author information

Name: Jeremiah Abshire

Birthday: 1993-09-14

Address: Apt. 425 92748 Jannie Centers, Port Nikitaville, VT 82110

Phone: +8096210939894

Job: Lead Healthcare Manager

Hobby: Watching movies, Watching movies, Knapping, LARPing, Coffee roasting, Lacemaking, Gaming

Introduction: My name is Jeremiah Abshire, I am a outstanding, kind, clever, hilarious, curious, hilarious, outstanding person who loves writing and wants to share my knowledge and understanding with you.